A continuous flow of curving lines, an image-form drawn without ever lifting the pencil off the paper.
Originally a ‘doughnut’ which provided inspiration for a sculpture: squashed, and reworked, using irony to go beyond the usual approach to industrial design. Then the piece itself: the padding and sewn-to-measure upholstery over an inner fibreglass frame reveal the interaction between the technical and expressive merits of the design. Its never-ending lines are sensitive but strong, perfect consonance between surface and form, body and skin. The fabric reaches out into the space around it magnifying and reinforcing the materiality of the piece yet without interrupting or overpowering its fluidity.
Ron Arad's constant experimentation with materials and his radical reconception of the form and structure of furniture has put him at the forefront of contemporary design. Alongside his limited edition studio work, Ron Arad designs for many leading international companies including. His current architectural commissions include hotel projects in Italy, Spain, England, Mexico and a design museum in Israel. Arad is the winner of numerous design awards and his work appears in many public collections worldwide. He is currently Professor of Product Design at the Royal College of Art in London.
Moroso has been working in close collaboration with some of the world’s most talented designers to produce luxury sofas and seating since 1952.