Reinventing tradition and minimalism.
This proposal is a simultaneous representation of open and intimate spaces. The equation has been resolved with small gestures. Chain stitch technique is applied to motifs that take on the stature of embroidery. We bring back tradition as an aesthetic resource for reinventing the present.
Alejandra Gandia-Blasco obtained a degree in Fine Art at the Polytechnic University of Valencia (UPV). With academic training in Design and Communication in the Central Saint Martins, University of the Arts London.
She has always been interested in culture and the humanities in general and, after showing her work in a series of group and individual art exhibitions, she joined GANDIABLASCO in 2012.
She currently holds the post of Assistant Creative and Communications Director, putting into practice her concept of art and design as being intimately linked with everyday life and its many expressive and communicative languages, and as the product of multicultural exchange and knowledge.
As an interdisciplinary creative artist, her work is based on concepts of the visual art, applied to the design of everyday objects and of spaces, the plastic arts and new communication concepts.