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Sometimes normality can be the fruit of a lengthy process of study and refining.
This is what happened in the case of Déjà-Vu, a stool whose forms give a reassuring sense of familiarity, inspired as they are by the classic wooden stool, but actually produced usinga D-shaped extruded aluminium profile. This solution was devised by designer Naoto Fukasawa together with Magis, to create a versatile, light and durable item of furniture. Avilable in three finishes (polished or black or white painted aluminium) and in three different heights, ready to meet the endless different requirements of the living, office and contract worlds, Déjà-vu does not demand a constant place in the limelight, and yet its discreet presence is always appreciated, be it alone or together with the seat and table from the same family
Naoto Fukasawa
Product Designer
Born in 1956
Designing shape is to give form to values that people tacitly share and wish for. Naoto Fukasawa visually captures these values and he draws the exact outline of them. His ability for visualising such unseen outlines for things is not easily worded and described, nonetheless, people are convinced with his ability when they experience his design.
Fukasawa’s notions and expressions to approach essential values of things through design travel beyond borders or domains and his thoughts are well respected internationally. His concept for finding hints in subconscious behaviour of people which he named “Without Thought”, is most known and he runs “Without Thought” workshops to share his thoughts.
Fukasawa collaborates with world leading companies and brands in such countries as Italy, France, Germany, Switzerland, Spain, Scandinavian countries and Asian countries while consulting Japanese leading companies locally. His area of work is broad and he works with various fields in design beyond categories.Consulting works for Japanese companies are mainly focused on evaluating their cooperate strategies in line with the mean of sociality and how we define quality of life in order to direct the companies towards where society is inevitably heading. Such consulting work extends as far as to visualise design for their products which marks the company’s social responsibilities as well as to visualise their cooperate strategies and Fukasawa‘s work for consulting has led them to many successful results.
Magis: pushing the boundaries of design