Normality as intuition, as the principle of formal research which requires a reference to and, at the same time, denial of tradition.
The intention is not to make a break, there’s no attempt to redefine the aesthetic models or rules, but instead the goal is to regain, in the concept of simple, balanced and functional elegance, the “road to evergreen”. Attention is the drawn to the value of the finishes and details, the small adjustments made to make the experience of beauty daily (and normal).
Injected flame-retardant polyurethane foam and polyester fiberfill over internal steel frame. Feet are steel with powder coat finish. Polypropylene glides. Cushions in polyurethane foam in varied densities and polyester fiberfill. Bold collection covers are removable.
Patricia Urquiola
Patricia Urquiola was born in Oviedo, Spain, and currently lives and works in Milan. She studied at the faculty of Architecture at the Madrid Politecnico and at Politecnico di Milano, where she graduated in 1989. From 1990 to 1996 she served as assistant professor to Achille Castiglioni and Eugenio Bettinelli at the Politecnico di Milano. During this time she has also led the product development department at DePadova, where she designed together with Vico Magistretti. In 2001 she opened her studio of product design, display, and architecture. She has worked with leading manufacturers.
Urquiola has received prizes including Designer of the Year, Elle Decor International Design Awards, Chicago Athenaeum Good Design Award, and the Design Prize Cologne.
Moroso has been working in close collaboration with some of the world’s most talented designers to produce luxury sofas and seating since 1952.