Orangebox was born in the summer of 2002. To be successful in a market saturated with great companies – some local, some global – we knew we needed a compelling point of difference. We found it in a powerful innovation focus.
Our original pedigree was task seating, and, having analysed this and other archetypes of office design (desking, storage and partitioning), we were convinced that an opportunity existed to position a new bandwidth of furniture alongside them. Products designed expressly for the collaborative workplace. Connecting people, not furniture.
Over the last decade, we have matured this new typology – which early on we christened Smartworking – to offer our clients a new pluralism of design choice and function diversity. Smartworking enables our clients to work in a new, more collaborative and more effective ways, and can help transform both the culture and efficiency of their organisations.